Ronit Avni

Just Vision |



Ronit Avni is an internationally acclaimed social entrepreneur, nonprofit executive, human rights advocate and Peabody Award-winning media producer with 15 years of leadership experience. She is the Founder and Executive Director (2003-2014) of Just Vision, an organization that supports Israeli and Palestinian civilians working for freedom, dignity, equality and human security using unarmed means.

Under Ms. Avni’s leadership, Just Vision produced award-winning films (My Neighborhood, Budrus, Encounter Point) that have been seen by millions on TV and in theaters around the world to critical acclaim, an Arabic-language graphic novel, and a growing Hebrew-language news and analysis site, Local Call, that has garnered more than 900,000 readers (1 in 8 Israelis) in 12 months and has broken numerous stories.

Her work has been featured in dozens of major international news outlets, including The Washington Post, BBC, NPR, The Economist, Al Jazeera and The New York Times. Ms. Avni is a frequent speaker in think tank, community, government, international, educational and influential media settings. She has built and managed diverse teams from New York, Ramallah, Haifa, East Jerusalem and Washington.

Previously, Ronit trained human rights defenders to incorporate digital media and film into advocacy efforts at the human rights organization, WITNESS. She co-edited the book, “Video for Change,” with senior staff at WITNESS and chairs the Program Committee of the WITNESS Board.

Recipient of Search for Common Ground’s Award, the King Hussein Leadership Prize, Auburn’s Lives of Commitment Award and the Trailblazer Award from the National Council for Research on Women, Avni is a Young Global Leader through the World Economic Forum and a Term Member of the Council on Foreign Relations.

A graduate of Vassar College with a Bachelor of Arts degree with honors in Political Science, Ronit has completed a certificate in Global Leadership and Public Policy for the 21st Century at the Harvard Kennedy School through the Young Global Leaders Executive Education Program.

Currently, Ms. Avni is launching a new initiative at the intersection of Ed Tech and Human Rights and consulting for clients in the NGO, philanthropic, social enterprise and media space.

Just Vision

Just Vision highlights the power and reach of Palestinians and Israelis working to end the occupation and build a future of freedom, dignity, equality and human security for all using nonviolent means. Just Vision’s overarching goal is to contribute to fostering peace and an end to the occupation by rendering Palestinian and Israeli grassroots leaders more visible, valued and effective in their efforts. Just Vision drives attention to compelling local role models in unarmed movement-building and demonstrates to journalists, community leaders, public intellectuals and students – in the US, Israel, Palestine and beyond – what is possible when leaders at the grassroots choose to act.  Just Vision tells their under-documented stories through award-winning films, digital media and targeted public education campaigns that undermine stereotypes, inspire commitment and galvanize action. Based in East Jerusalem, New York and Washington DC, Just Vision’s team reaches tens of thousands of people in direct programs and screenings, moving fluidly from refugee camps and villages to high-level talks with the world’s top decision-makers including the President of the United States. The staff touch millions more through TV broadcast and international press coverage. Founded in 2003, Just Vision is nonpartisan and religiously unaffiliated.